Business Director, DDB Stockholm on the Digital & Mobile Categories
Digital Winner: DDB France “Facebook 1914”
Mobile Winners: DDB Sydney “Track My Macca’s,“ DDB Philippines “TXTBKS”
Winners in these categories engage and touch people in a very real way. I especially liked how our digital winner shared little bits and pieces through social media that together paint a big picture. Executed to perfection, our mobile winners use technology to innovate and inspire.