Cannes 2014 turned out to be a goldmine for DDBers

Lemon2020

Issue 32: The Value of Gold

HARVEY NICHOLS “SORRY I SPENT IT ON MYSELF” CAMPAIGN
In total the Harvey Nicohols campaign was honored with 4 Grand Prix in Titanium & Integrated, Film, Promo and Press, 5 Gold Lions in Outdoor, Promo and Direct and 3 additional Silver and Bronze Lions.

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MANDELA POSTER PROJECT DESIGN GOLD
Interbrand New York: Forest Young, Craig Stout, Chris Campbell, Ross Clugston, Darcy Newell, Matt King, Matt Van Leeuwen

What is the value of Gold these days?
We could not be more proud to be a part of the Mandela Poster Project and to bring home Gold for Interbrand and the DDB network. When we heard the open call for entries for posters commemorating Mandela’s 95th birthday, we knew it was an amazing opportunity to pay homage to one of the most noble and iconic figures of the last century. What made the execution special for us was the collaboration of our global network of offices to deploy the posters so people around the world could feel Mandela’s 27 years of confinement, even for just for a moment. Winning this award has helped gain attention for the Mandela Poster Project and will hopefully extend the legacy of this great man.

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AMARAL CARVALHO HOSPITAL MOBILE GOLD

DM9DDB Brasil: Otto Pajunk, Diogo Mello, Alavo Rodrigues

What is the value of Gold these days?
A Gold Lion is always a Gold Lion. Still the award every creative in the world works hard for in their careers. It’s an international standard for our industry and we’re very proud of this one, not only for it’s innovative use of mobile technology and the recognition from our colleagues, but mostly for seeing all the pure happiness we were able bring to these special children and their families.

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