DDB NZ’s Damon Stapleton and Shane Bradnick prove that a nimble agency in a small market has the freedom to be more creative and push the industry forward.


It took millions of years for man’s instincts to develop. It will take millions more for them to even vary. It is fashionable to talk about changing man. A communicator must be concerned with unchanging man, with his obsessive drive to survive, to be admired, to succeed, to love, to take care of his own.

Bill Bernbach