On International Women’s Day, Lisa Bennett celebrates inspiring creative and the inspiring women behind it.

Lemon2020

Jill Applebaum: Daily Twist

Who doesn’t love Oreo’s?  Thanks to Jill Applebaum, Group Creative Director at JWT, millions of people now love them even more.  Jill was the creative mind behind the highly acclaimed Oreo Daily Twist program—an initiative that pushed out 100 pieces of content over 100 days to celebrate Oreo’s 100th anniversary.  I think Jill deserves an Oct 2 daily twist (aka: high five).  oreo.com/dailytwist